We created The Gear S3 World Choir, the world’s first stage that enables the audience to see how a choir feels inside as they sing.
Gear S3 World Choir Stage
![](https://freight.cargo.site/t/original/i/f360be3fd9a6c5461ab96f1961b4f794a28e698d40cc10d0258fe25b5d784366/World-Choir-Images-for-Design_680px_680.jpg)
On-Screen Visuals
![](https://freight.cargo.site/t/original/i/fdd613f5812b508660856e433fb95e07e86e12d39e88596b8018cbdf0dc098cb/World-Choir-Images-for-Design2_680px_680.jpg)
![](https://freight.cargo.site/t/original/i/c8804b6a64e9c960a700db77644c4a35e366943540f925399af15a8023048eb1/World-Choir-Images-for-Design3_680px_680.jpg)
![](https://freight.cargo.site/t/original/i/165c53f33af1231fb85caeb2457f076c891796efbf6e4254bc86d28e3de2c2f5/World-Choir-Images-for-Design4_680px_680.jpg)
![](https://freight.cargo.site/t/original/i/f14283cddde48552eb432830b8517c1f4e88a33aad9f044ab34389e95398a762/World-Choir-Images-for-Design5_680px_680.jpg)
![](https://freight.cargo.site/t/original/i/c0fd07c00a330263a8942a301a4cd567e6df8a37b966739c91c6475075674cd2/World-Choir-Images-for-Design6_680px_680.jpg)
Real-time Biometric Data Visualisation
![](https://freight.cargo.site/t/original/i/6f54c55a4e68580d43b614779a37cd2e48a29da634f3277a4d9ec5be897bbd42/World-Choir-Images-for-Design7_680px_680.jpg)
![](https://freight.cargo.site/t/original/i/0a4fb17ac686cfe4dfe8e757f95239963c8adc1ed9dc1a70a1c4d73002e226ce/World-Choir-Images-for-Design9_680px_680.jpg)
Creatives: Pansy Aung & Senan Lee, Developer: Framestore
Awards
Campaign Creative Tech Awards 2017 - Platinum, Judges' Choice
Campaign Creative Tech Awards 2017 - Gold in Experiential Technology
Creative Circle 2017 - Bronze in Spatial Design
DMA 2017 - Bronze in Technology
DMA 2017 - Shortlisted in Experiential
DMA 2017 - Shortlisted in Out of Home
BIMA 2017 - Shortlisted in Technology: Craft
The Drum 2017 - Shortlisted in Experiential
The Drum 2017 - Shortlisted in Ambient
The Drum 2017 - Shortlisted in B2C Experiential Brand Campaign
The Drum 2017 - Shortlisted in Innovative Activation
The Drum 2017 - Shortlisted in Cultural Event of the Year
Creativity Online 2017 - Editor's Pick
Results
- 1 World’s first biometrically powered stage
- 15,000 Live demos
- 4.2 Million visitors
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Gear S3 Sold out in central London and Samsung online during campaign period